Absorbing external information : how team-level cohesion and friction influence the formulation of creative advertising
Statement of responsibility: | Huw O’Connor, Scott Koslow, Mark Kilgour |
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Published in: | Journal of advertising. - Athens, Ga. [u.a.] : American Academy of Advertising, 1972. - 52(2023), 3, Seite 330-348 |
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Other Authors: | |
Format: | electronic Article |
Language: | English |
Published: |
2023
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ISSN: | 1557-7805 |
External Sources: | lizenzpflichtig lizenzpflichtig |