Toward an integrative theory of marketing
Statement of responsibility: | Atul Parvatiyar, Jagdish N. Sheth |
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Published in: | AMS review. - New York : Springer, 2011. - 11(2021), 3/4 vom: Dez., Seite 432-445 |
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Other Authors: | |
Format: | electronic Article |
Language: | English |
Published: |
2021
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ISSN: | 1869-8182 |
External Sources: | lizenzpflichtig lizenzpflichtig |