How to Gear into Cognitive Systems : On Cognitive and Socio-Cultural Aspects of Research in the Effects of Advertising

Bibliographic Details
Published in:Communications. - Berlin : ˜deœ Gruyter, 1976. - 25(2000), 2, Seite 161-186
Main Author: Schmidt, Siegfried J. (Author)
Other Authors: Zurstiege, Guido (Author)
Format: Article
Published: [s.l.] : [s.n.], 2000
ISSN:0341-2059