Future directions for advertising creativity research

Bibliographic Details

Statement of responsibility:	Douglas West, Scott Koslow, Mark Kilgour
Published in:	Journal of advertising. - Athens, Ga. [u.a.] : American Academy of Advertising, 1972. - 48(2019), 1, Seite 102-114
Main Author:	West, Douglas C. (Author)
Other Authors:	Koslow, Scott (Author) Kilgour, Mark (Author)
Format:	electronic Article
Language:	English
Published:	2019
ISSN:	1557-7805
External Sources:	lizenzpflichtig lizenzpflichtig